
It’s official: Vinicius Jr, Real Madrid’s electric winger, has just purchased his second football club. After acquiring Portuguese side FC Alverca, the Brazilian star is now the owner of Athletic Club, a team playing in Brazil’s second division.
But beyond the headlines, this move raises an important question:
Are footballers buying clubs just because it’s trendy — or is it a serious business move?
🏟️ Vinicius Jr: Star Player… and Businessman
At just 24 years old, Vinicius is already building a legacy beyond the pitch. By investing in two clubs in two different countries, he shows he’s thinking long-term and planning for life after football — without leaving the sport he loves.
- Alverca (3rd tier Portugal): Known for talent development and smart scouting.
- Athletic Club (2nd tier Brazil): A historic club with potential for national growth.
This approach is becoming increasingly common among elite footballers.
📈 A Growing Trend in Football
Vinicius Jr is joining a growing list of football stars entering club ownership:
- Gerard Piqué bought FC Andorra 🇪🇸
- David Beckham co-founded Inter Miami 🇺🇸
- Jamie Vardy invested in Rochester NY 🇺🇸
- Eden Hazard is involved with San Diego FC 🇺🇸
- Mathieu Flamini follows eco-investments but keeps a foot in football
According to journalist Santi Aouna, this trend is driven by three key motivations:
✅ 1. Securing Long-Term Wealth
Football careers are short — and can end in an instant. Owning a club provides steady, long-term financial returns beyond brand deals and salaries.
✅ 2. Building a Personal Legacy
Players want to shape clubs in their own image, focus on youth development, improve infrastructure, and create something lasting.
✅ 3. Creating a Football Ecosystem
Some players are thinking globally: develop players at their clubs and transfer them through a personal network — a “mini Red Bull model” with total control.
👕 Hype or Strategy?
There’s definitely some hype around football ownership — it’s flashy, and it makes headlines. But for someone like Vinicius Jr, this is far from just a vanity move.
He’s choosing clubs with growth potential, clear strategy, and professional management. This is business — not just PR.
🔮 The Rise of the Player-Investor Era
Today’s players aren’t content with trophies alone. They want to own a piece of the game, influence how clubs are run, and shape the future of football.
With this second purchase, Vinicius Jr becomes the face of a new generation — players who don’t just play the game…
They’re here to own it. 💼⚽🔥
- Tags:
- Football news
Thomas Makele
GOOD JOB VINI